25. Steal my Mantra "Easy Work, F*cking Privilege": What an 18 mile gravel ride taught me about business & growth
Steal My Mantra: "Easy Work, F*cking Privilege"
Ok, bear with me, the audio is not great on this epsiode, but the message is powerful AF and is well-worth the 13 minute listen.
Come with me on this one β it's raw, it's sweaty, and it's exactly the message I needed to embody myself this week.
I share the real story behind the Instagram post: an 18-mile hybrid gravel ride with Johnny, over 1,800 feet of elevation gain, 13% grade climbs in 89-degree Indiana sweltering heat, and the moment my heart rate hit 178 and I got off the bike to walk.
I didn't wait for the hill to level out. I got back on before my legs had even recovered.
And I want to show you why that moment matters way beyond cycling.
Inside this one, you'll hear:
- The two stories I'm rewriting simultaneously: 1. that ease and alignment are real and available, AND 2. that growth still requires meeting pain as the portal, not avoiding it.
- My mantra for pushing through the climbs that scares people when they hear it out loud: "easy work, fucking privilege", and what that phrase actually means about ownership versus victimhood.
- Why building your capacity for ease doesn't mean cutting out the hard, uncomfortable work; it means changing your relationship to it.
- The truth about what separates the people who get to the next level from the people who stay stuck: it's never about avoiding discomfort. It's about how fast you're willing to move toward the thing you don't want to do, before your brain talks you out of it.
- Why this exact framework applies whether we're talking about my marriage, my mothering, my pricing, my sales, or my body, because the identity work underneath all of it is identical.
By the end you'll have a new standard for yourself: are you willing to sit in the hard moment, keep moving anyway, and trust that the capacity you're building now is what makes the next level actually land?
I can't wait for you to hear this one.
Ways we can further create + coach together:
π₯ SHE WHO MOVES Collective β a six-month coaching container you can join anytime. Hot seat coaching with Anna, a community of women who are already building the capacity + courage you're trying to build alone, and audio drops in your back pocket for the activations, insight, and permission to go bigger than you'd let yourself go solo.
Join SHE WHO MOVES here: https://www.annabrinkworth.com/offers/9JpWjXKW/checkout
π₯ The 30-Day 1:1 Accelerator β for the woman who's done circling and wants to compress the timeline. Limited spots. Claim your 30 day Accelerator spot here: https://www.annabrinkworth.com/offers/UzRJRdLo/checkout
π₯ A Breakthrough Call β to find out if 1:1 coaching and mentorship with me is the next move to expand as a woman, a leader, a creator β to build the business and the life without compromising what matters most.
Book your breakthrough call here: https://annabrinkworthcoaching.as.me/?appointmentType=88125286
Tag me in your revelations, biggest shifts and takeaways: @anna.brinkworth
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